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Sunday, August 23, 2026 at 7:06 AM

The day Buster Brown came to town

The day Buster Brown came to town
A large crowd gathered in front of the Von Rosenberg-Heintze Company at 345 and 353 West Travis Street in La Grange on March 5, 1908, to see Buster Brown and his dog pal, Tige. August Heintze is the bearded man on the balcony. Photo courtesy of the Fayette Heritage Museum and Archives, La Grange.

“Footprints of Fayette County”

The March 12, 1908, issue of the La Grange Journal contained the following news brief: “Buster Brown, a liliputian, representing the Brown Shoe Company of St. Louis, was the attraction at the mercantile establishment of the Von Rosenberg-Heintze Company last Thursday.

Buster’s coming had been advertised extensively, and a regular circus crowd was at the store by four o’clock Thursday afternoon. Tige, the dog friend, was also on hand. Buster explained the object of his visit, told the history of his life and commended the Blue Ribbon school shoe. After his talk, hundreds of lapel buttons and storybooks were distributed. The advertising feature, thus illustrated, will bring good results.”

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